SFJ: Genre is a way to form a cohort, assemble a playlist, get your recording misfiled, use your peers for a leapfrog, and mark change over time. What is going on with "Old Town Road"? Jennifer Carroll Lena: Some context might help. Musicological genres (rock, rap, country) emerged and are sticky because corporations make money from them. In particular, Billboard invented (added, and revised) genre categories, collected data on format (single, album) and style (rock, dance) “performance,” and then sold that to market actors at a nominal cost, in a predictable format with consistent frequency. (See also Nielsen, best seller lists, and the College rankings.) These “market information regimes” convey the impression that the information is valid and vitally important for making sense of a
Lil Nas X + Billy Ray Cyrus
Lil Nas X + Billy Ray Cyrus
Lil Nas X + Billy Ray Cyrus
SFJ: Genre is a way to form a cohort, assemble a playlist, get your recording misfiled, use your peers for a leapfrog, and mark change over time. What is going on with "Old Town Road"? Jennifer Carroll Lena: Some context might help. Musicological genres (rock, rap, country) emerged and are sticky because corporations make money from them. In particular, Billboard invented (added, and revised) genre categories, collected data on format (single, album) and style (rock, dance) “performance,” and then sold that to market actors at a nominal cost, in a predictable format with consistent frequency. (See also Nielsen, best seller lists, and the College rankings.) These “market information regimes” convey the impression that the information is valid and vitally important for making sense of a